KCAI Happy Holidays Card

This is the 2013 Happy Holidays Card that is sent out from KCAI's President to all donors at both the School for Art and Design, as well as KCAI's School for Professional Studies & Continuing Education. KCAI's school colors + typefaces were used. The idea was to put design and creativity back into holiday cards + have that letters that spell "Kansas City Art Institute" to be falling and blowing just like snow. A trifold was used to further enhance the experience of letters falling. The back of the card is a verse of the text from the main side but in white on KCAI's bright green.